Achieving Sales Excellence in B2B requires transforming into true business partners for our clients. Yet, the current landscape often paints a different picture: Sales professionals are frequently perceived as merely transaction-focused ‘closers,’ overly aggressive in their tactics. They’re sometimes seen as enmeshed in technical jargon, prioritizing product features over solving customer problems, or appearing aloof to the real challenges their clients face. The list of misconceptions is, indeed, lengthy.

But to elevate your sales to new heights and tackle these myriad challenges, small incremental steps, while beneficial, are simply not sufficient. What’s needed is a comprehensive Sales Transformation. This involves pioneering new paths, adopting innovative methods, and shifting perspectives. When planning your transformation, there are at minimum three critical factors to consider for a truly effective change.

Empowering your sales team through education is essential. However, we recognize that post-training application can be the real challenge, as many are left pondering the practical integration of new knowledge. Similarly, it’s a common scenario to witness consultants deliver impressive reports, only to vanish shortly thereafter.

Our commitment is to provide a tangible, hands-on approach. We stand by your side throughout your entire journey towards sales mastery. Offering the precise level of assistance you require, we are dedicated to fueling your success every step of the way.

Many sales enhancement programs target narrow aspects of the sales process, such as sales training for negotiation skills, consultative techniques, or the art of storytelling. These typically aim to modify behavior at the individual salesperson level, which, while important, is not sufficient for a profound transformation. Real change, real sales enabling, requires elevating your perspective to examine and refine your overall sales strategy and methodology from start to finish.

Our approach is comprehensive and systemic. We focus on enabling and improving your sales framework to ensure every essential element for your successful evolution is addressed. Our services span the full spectrum from developing or assessing your sales strategy to designing and executing sales enabling programs. We employ a blend of training, consulting, and coaching to cover every touchpoint of the customer engagement journey, driving you towards tangible results.

In the midst of various sales enhancements, a fundamental element of B2B sales is often overlooked: the crucial task of providing superior value to the customer and effectively communicating this value proposition throughout the entire customer engagement journey. To truly stand out, you need to confidently address three pivotal questions:

1. “Why should I even talk to you?”
2. “Why should I consider purchasing anything?”
3. “And why should I buy it specifically from you?”

At the core of our strategy is ensuring that delivering exceptional customer business value is the driving force behind your sales approach. This begins with crystallizing a compelling value proposition that resonates with each of your stakeholders. We focus on articulating your real business value in a manner that not only captures attention, but also creates an urgency to act. The result? Enhanced sales performance that stems from a deep understanding and fulfillment of your customers’ needs.

Our clients come from many different industries – here’s a few examples.

Site Map

Contact

[email protected]

Germany:

Active Sales Coaching
Lothar Schiller e.U.
Pfarrer-Wiedemann-Weg 5
82402 Seeshaupt
Deutschland
+49-1520-3453342
VAT ID DE347554828

 UAE:

I² Consulting FZE
Ottmar Krauss
Dubai Technology Entrepreneur Campus (DTEC)
Dubai Silicon Oasis
Dubai
UAE
+971-52-3300700